Hypebeast -
21 Mar 2018 19:29

Netflix's newest announcement isn't for a new film or television series, but for a change in typeface. According to It's Nice That, the streaming service will transition from Gotham to Netflix Sans, which was developed by designer Dalton Maag. The change has been made to give the platform more ownership of its exclusive streaming experience. Well, that and because the licensing for the Gotham typeface is getting pricey, according to Netflix lead designer Noah Nathan. "Developing this typeface no...
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